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Maria Abad.avif
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Bilingual Marketing Professional 

Digital Strategy • Content Creation • Community Engagement

I’m a bilingual (English/Spanish) marketing professional with expertise in developing and executing multi-channel campaigns that drive engagement and community impact. With experience in digital strategy, content creation, and performance tracking, I bring a creative yet data-driven approach to elevating brand presence and advancing organizational goals.

I believe effective marketing blends creativity with strategy—telling stories that connect emotionally while using data to guide decisions. My philosophy is to build authentic, engaging campaigns that not only elevate brands but also create lasting community impact.

Digital Strategy

Skills Snapshot

Digital Strategy

I believe every successful campaign begins with a clear, data-driven strategy. My approach combines creativity with analytics to ensure every initiative not only looks good but also delivers measurable results.

Social Media Marketing

I design and manage strategic social media campaigns that build brand visibility, create engagement, and drive measurable growth. My focus is on creating authentic connections through relevant content and consistent interaction across platforms.

Website Design and Management

I design and manage user-friendly websites that strengthen brand presence, improve functionality, and create engaging digital experiences. My focus is on blending aesthetics with performance to ensure websites are visually appealing, mobile-responsive, and aligned with organizational goals.

SEO & SEM

I specialize in optimizing digital presence through both organic search (SEO) and paid search (SEM) strategies to maximize visibility, traffic, and conversions. My approach balances technical precision with creative content development to ensure long-term growth and measurable results.

Email Marketing

I craft targeted, results-driven email campaigns that build stronger customer relationships, nurture leads, and drive measurable action. My approach focuses on blending strategic segmentation with engaging design and clear calls to action.

Media/Public Relations

I collaborate with media outlets and partners to amplify brand visibility, share stories, and highlight community impact. My approach focuses on building strong relationships and creating compelling narratives that resonate with both English and Spanish-speaking audiences.

Content Creation

I create compelling, audience-focused content that builds brand awareness, drives engagement, and inspires action. My approach blends creativity with strategy, ensuring every piece of content not only looks great but also aligns with organizational goals.

Graphic Design

I create visually compelling designs that capture attention, communicate clearly, and reinforce brand identity across digital and print platforms. My design work balances creativity with strategy, ensuring every asset supports larger marketing goals.

Professional Recommendations

I’ve had the privilege of working with incredible colleagues, clients, and community partners who can speak to my dedication, creativity, and results-driven approach. Here are a few highlights from their feedback:

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